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Stylicore

Stylicore Presents - The Parable of - the Lost Brand

01

There once was a firm, with brands galore
These brands were cherished, loved, and adored
Each one was managed, much like a treasure
By a brand’s keeper, and with great pleasure

02

Our story begins with a new brand birth
The firm and keeper – ajoy with mirth
so small & weak, its growth is essential
For in each brand is great potential

03

With glee, they made a decree to the land
To agencies, consultants, and designers in hand
They chose from the lot to partner with
To be brand champion & brand smith.

04

Along with many that would help here too
The brand did well, and continuously grew
But while it flourished, most could not see
A curse so quiet, foul, and deadly

05

A curse called chaos crept into the land
With intentions of malice, targeting our brand
Changelings appeared and spread their confusion
With silly comic sans, and brand illusions

06

A fixable problem, but ever so costly
continuously showing the branding falsely
The firm couldn’t find their one true brand
For all the imposters continued to expand

07

Amidst the darkness, came a hero of clarity
Eliminating the fakes, with great authority
The keepers found solace, for their sight was fixed
On their real brand child, standing out of the mix

08

The chaos fell, with quiet serenity,
as Stylicore called for our brand identity
Whispering its pledge that it would protect
the true brand style, with reverence & respect

09

This tale, we hope, your firm won’t dismiss
That chaos is real, so remember this:
If you want to keep your branding pure
manage your brand with Stylicore